Building Digital Assets

If you think of business intelligence in three stages, I’d break it down: 1. collecting 2. modeling, and 3. presenting

What we really are doing is building a digital asset with data.

Have old reports that were used one time? Have silo’d excel sheets sitting around? Have CSV extracts from vendors waiting to be analyzed?

Collect and integrate this with other data elements, model and format it, then present it to the business leaders who need it. Using data to build a digital asset is becoming a huge advantage and separating the businesses who do from those who don’t, and the gap is widening.

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